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The AI Overview Tracker Trusted by SEO Companies

Boost your AI visibility in the new era of search.

AI-driven search is here to stay. And Highlighted will help you track your performance across multiple AI models.

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How it works

Start tracking today in just a few clicks.

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1

Enter prompts to track

Track prompts that are likely to show your brand in the answer.

2

Get your AI visibility

We run your prompts on various AI models and track how often your brand shows up in responses.

3

Track your progress

Monitor how your AI Visibility changes over time with graphs and white-label reports.
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Maximize your presence in AI-driven conversations

Explore the features that empower your brand to thrive in AI-driven search.

brand tracking

Track how often your brand shows up across various LLMs over time

Competitor analysis

See how your brand stacks up against competitors

Workspaces

Create separate accounts for all your clients or brands

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AI Overview Tracking Software by Highlighted.ai

Boost Your Brand's AI Visibility with Highlighted.ai

Gone are the days when SEO and Google rankings were all that mattered. AI assistants like ChatGPT and Claude are now influencing what products people discover and buy…

Let me break it down:

When someone asks an AI, “What’s the best CRM software?” or “Recommend a good coffee subscription,” your brand either shows up in those responses or it doesn’t. This new AI visibility can make or break your business growth.

That’s where the Highlighted AI Overview Tracker comes in.

This game-changing platform does something no other tool can: it tracks exactly how often your brand appears in AI responses across all the major players – ChatGPT, Claude, Perplexity, Bing Chat, and others.

But it doesn’t just count mentions. Highlighted.ai analyzes the context around your brand appearances, helping you understand if you’re being recommended, compared, or just briefly mentioned and tracks it over time to give you details about how your position is changing.

Think of it as keyword tracking for the AI conversation space – giving you actionable data to boost your visibility where it increasingly matters most. 

Highlighted.ai empowers businesses to precisely measure and enhance their visibility within AI-generated content, enabling you to:

  • Track all AI models: Other tools only track Google, we track all major AI models like OpenAI, Claude, Perplexity, & more!

  • Analyze Competitor Trends: Other tools don’t let you track competitors, but we do, and you can overlay their results over yours for direct comparisons.

  • Built by SEOs for SEOs: Other tools are taking advantage of a trend whereas we have been in the SEO world for a while and know what matters most for tracking.

AI Visibility Score is a metric used in AI tracking that quantifies your brand’s presence across AI assistant responses.

This percentage-based measurement represents how frequently your brand appears when relevant queries are asked to AI platforms like ChatGPT, Claude, Perplexity, and Bing Chat.

For example, if your brand sells accounting software and appears in 35 out of 100 AI responses when users ask about “best accounting software solutions,” your AI Visibility Score would be 35% for that query type.

Highlighted.ai tracks these appearances over time, allowing you to:

  • Monitor if your visibility is increasing or decreasing
  • Compare your score against competitors in your industry
  • Identify which query categories drive the most AI mentions
  • Measure the impact of your content optimization efforts

A higher AI Visibility Score indicates stronger positioning within AI-generated recommendations, which is increasingly important as consumers rely on these tools for purchase decisions.

Unlike traditional SEO metrics that focus on website rankings, your AI Visibility Score reflects your brand’s prominence in the growing conversational AI ecosystem where many consumer journeys now begin.

AI Overview Tracking Software is a specialized analytics tool that monitors how brands and products appear in AI assistant responses across multiple platforms. Highlighted.ai pioneered this category by creating technology that systematically analyzes AI-generated content for brand mentions, sentiment, and recommendation patterns.

Unlike traditional analytics that focus on website traffic or social media engagement, AI Overview Tracking Software reveals how your brand performs in the increasingly important AI conversation space where consumers now discover products and services.

Highlighted.ai’s system works by:

  1. Running industry-relevant queries across major AI assistants including ChatGPT, Claude, Perplexity, and Bing Chat
  2. Identifying when and how your brand appears in these responses
  3. Analyzing the context of mentions (recommendation, comparison, or passing reference)
  4. Calculating your AI Visibility Score compared to competitors
  5. Tracking changes over time to measure improvement

This intelligence helps marketing teams understand their true AI presence and identify opportunities to optimize content for better visibility in AI-generated recommendations.

As search behavior continues shifting from traditional queries to conversational AI interactions, AI Overview Tracking Software provides the insights needed to maintain competitive advantage in this new digital landscape.